Vincent Gable’s Blog

September 17, 2008

The Price of Cool

Filed under: Design,Quotes | , , ,
― Vincent Gable on September 17, 2008

For those who might doubt such a high value of cool, consider the self-winding Rolex, which sports 1/10th the accuracy of a Timex at 1000 times the price. With Rolex, the technology is grossly inferior, and still people will pay thousands to own it.

Bruce Tognazzini

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